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CLIENT LIST
Alfred University
American Red Cross, Greater Rochester Chapter case
study 
City of Rochester
 National
Image Campaign case
study
Renaissance
2010 Communication
Zoning
Initiative Communication
County of Monroe Industrial Development Agency (COMIDA)
County of Monroe Economic Development Department case
study
Dakota Software Corporation case
study
The Harley School case
study
Gettysburg College
Lifespan case study
Lobel’s of New York, LLC case
study
Memorial Art Gallery
Monroe County Economic Development Corporation (MCDC)
Nazareth College case
study
Parrone Engineering case
study
Seabreeze Amusement Park case
study
Strong Health / The Highland Breast Care Center case
study
SWBR Architects & Engineers case
study
The Strong Museum
The Wesley Community case
study
University of Rochester
Warner
Graduate School of Education & Human Development case
study
Woods Oviatt Gilman LLP case
study
THE CLIENT RELATIONSHIP
Once we agree that Cognitive Marketing can help meet your
communications requirements, a letter of agreement is
drawn up. This letter clarifies the scope of services,
the process for estimating and billing, and the terms
of payment. It also covers Rights of Use for the work
produced, liability issues, and our commitment to confidentiality.
All individual projects begin when our client approves
and signs the budget estimate. Standard terms of engagement
are to invoice 50% of the project estimate upon initiation
of the work. The final half is billed upon project completion.
REFERENCE SHELF
What's
Marketing Got to Do with Non-Profits — Everything!
By Peter Holloran, President / Strategic Director,
Cognitive Marketing Inc. for the Ad Council of Rochester,
Ad Council Academy, 2001, PDF format
Memorial
Art Gallery Shines with Parrish: A Case Study
By Deborah Rothman, Communications / Marketing
Manager, Memorial Art Gallery, and Josanne DeNatale, Vice
President / Executive Creative Director, Cognitive Marketing
Inc., for the Ad Council of Rochester, Ad Council Academy,
2001, PDF format
The Heart
of Excellence: Nazareth College Presents a New Face to
the Community
By Karen K. Rohr, Vice President, Institutional
Advancement, Nazareth College, from Nazareth's Connection
Magazine, Winter 2001-2002, PDF format
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